Primary AI tools
My primary strategic thinking partner — used for content ideation, campaign brief development, copy direction, scripting at scale, and high-stakes writing tasks that require nuance and consistency.
Strategy & WritingContent drafting, caption variations, audience research synthesis, and rapid creative brainstorming — especially useful for generating multiple angles on a single brief quickly.
Drafting & ResearchAI avatar video production — enabling a lean team to produce professional talking-head content at scale without a production crew, studio, or on-camera talent.
Video ProductionAI-powered video generation for social content production, creative experimentation, and rapid iteration cycles — compressing production timelines without sacrificing brand quality.
Creative ProductionHow I apply AI in my work
At Veer Agency, I built an AI-powered content workflow using HeyGen and Claude that let a two-person team produce and iterate on 100+ pieces of social content — driving 100x impressions growth in 14 days for a healthcare startup.
I use Claude as a strategic collaborator on campaign briefs, content frameworks, and audience research synthesis — not to replace strategic thinking, but to pressure-test it faster and surface angles I might not reach alone.
Higgsfield and HeyGen let me run creative experiments at a pace traditional production can't match — A/B testing visual formats, hooks, and content styles in real time, then doubling down on what the data confirms.
Complete tool stack by category
UX certifications
Covers integrating AI tools into UX and content design workflows — including prompt engineering for design tasks, AI-assisted research synthesis, and responsible use of generative tools in professional practice.
Covers evidence-based principles for designing web pages that serve user goals — including information hierarchy, visual scanning patterns, content clarity, and accessibility-first design decisions.